Men aren't always lovers of jewelry or even fashion, but there are some brands that have stood the test of time. Tissot watches happen to be one such stalwart champion of quality and luxury. Since the 19th Century, Tissot has been delivering Swiss excellence, but it wasn't always the world-renowned name that it is today.
Father and Son
Tissot was originally founded by the father and son team of Charles-Félicien Tissot and Charles-Émile Tissot. Tissot began operations in Le Locle, Switzerland, in 1853, and Tissot is still based out of Le Locle today. In fact, 1853 was a monumental year for Tissot. Tissot introduced the very first pocket watch featuring two time zones in 1853. Tissot also premiered the first mass-produced pocket watch in the same year. It was an impressive start, and Tissot has continued to innovate.
The 80s and 90s
Tissot became a member of The Swatch Group Ltd in 1983, but the 1980s were important for other reasons as well. The visionaries at Tissot has never been happy to simply stick to tradition. Watch materials have always been subject to change, but Tissot has often pushed the envelope before any other manufacturer thought to do so. The first watch made out of stone, or RockWatch, was produced in 1985. Wood was used for the first time in 1988.
You might be familiar with mother of pearl being used for watches. Mother of pearl has become somewhat common, especially high-end watches, but that wasn't always the case. Tissot started that trend in 1987, and a number of manufacturers have been trying to perfect the construction ever since. The 1990s were also a time for experimentation. "T-Touch" technology was first released in 1999. Since then, Tissot has continued developing and improving the technology. It has become a hallmark of the Tissot brand.
Tissot does more than just produce watches. Tissot works with a number of different sporting bodies. Using a variety of sensors and computers, Tissot is an official timekeeper for the International Basketball Federation (FIBA), and Women's National Basketball Association (WNBA), as well as many others. Considering such an impressive background, the Tissot PR 100 collection is the latest addition in a long history of innovation.